CEREAL.COM // COLORING BOX // PROTOTYPE
COLOR THE BOX.
KEEP THE BOX.
A physical Cereal coloring book that continues online. Each printed page can open its matching Cereal.com page, where kids can color it again, scan a finished paper page, collect the box and earn credits.
COLOR → SCAN → UNLOCK → COLLECT → EARN → RETURN
01 // MATCHING WEB PAGEEvery printed cereal box gets its own numbered page on Cereal.com.
02 // DIGITAL COLORINGTap colors and fill the same artwork directly in the browser.
03 // PAPER SCANParents can photograph a finished page. The first prototype keeps that photo on the device and checks that a page was captured.
04 // COLLECTION + CREDITSCompleted boxes can be added to an on-device collection. A parent account can later preserve the collection across devices.
PARENT FIRST // The prototype does not ask a child for a real name, location, contact information or public profile. Saving a child collection to an account should require an adult-controlled account and consent.